The Broadway Buddy was inspired by a lifelong love for theater—and one very wet Playbill.

As a devoted theatergoer, I’ve collected Playbills and show programs for as long as I can remember; each one holds a piece of the magic from unforgettable Broadway nights. After finally getting tickets to The Outsiders, a show I’d been eager to see, I found myself overwhelmed at the stage door, hoping—just maybe—to meet a cast member or two. I didn’t have high hopes (great expectations, anyone?), but was over the moon when nearly the entire cast came out to graciously sign autographs for fans.
As I held my cherished Playbill, buzzing with excitement from the performance, the sky opened up with a sudden downpour. Despite ducking under the marquee at the Jacobs Theatre, my Playbill took a direct hit, each raindrop soaking through the pages until they were wrinkled, smeared, and ultimately ruined. My heart sank watching my keepsake—a memory from such a transformative night—get washed away in an instant.
That’s when the idea for the Broadway Buddy came to life. This little protector for your programs means that no Broadway fan ever has to worry about rain, crumpling, or anything else ruining their memories again. Between Mother Nature, post-show dinners, and crowded subway rides, a Playbill’s journey home isn’t easy. Post-show nights are often magical but tough on Playbills.
Keep the magic alive with your own Broadway Buddy, protecting every Playbill, autograph, and memory from each unforgettable night. Every Playbill tells a story, and every story deserves to be saved.
Cursive text reads "xoxo Samantha" on a white background.
A crumpled Playbill for "The Outsider: A New Musical," heavily marked with multiple autographs.

Say Goodbye
to damaged playbills